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Verdi & Company
Frequently Asked Questions

What is the optimal mix of channels and delivery points we should offer given our financial goals?

Channel / Component Allocation

Find the optimal mix of channel and delivery points.
We'll determine the right number of delivery points, the right locations, and the attended/self-service components for any given market.

Transform networks.
We'll plan and oversee the implementation of our recommendations, including design work, merchandising planning, construction, and customer communications.

How should these channels and delivery points be customized to the needs of their markets and member segments?

Market Opportunity Analysis

Analyze your market opportunities.
Understand the relationship between direct electronic and location-based channels. We'll assess the potential of a geographic market for a specific set of products, prioritize market coverage voids, and recommend market entry strategies.

Select the best retail sites.
We'll identify, evaluate, and prioritize retail sites for banks, non-bank financials, ATMs, self-service terminals, and other points of service.

Which geographic markets and member segments present the greatest potential for profitable growth and how can we leverage our channel strategy to capture these opportunities?

Retail Site Selection

Select the best retail sites.
We'll identify, evaluate, and prioritize retail sites for credit unions, non-credit union financials, ATMs, self-service terminals, and other points of service.

Find the optimal mix of channel and delivery points.
We'll determine the right number of delivery points, the right locations, and the attended/self-service components for any given market.

Where are there redundancies and inefficiencies in our branch network, and what are the best strategies to align our channel investments with market potential?

Network Transformation

Transform networks.
We'll plan and oversee the implementation of our recommendations, including design work, merchandising planning, construction, and customer communications.

Connect with those who count.
We'll work with you, if necessary, to develop an integrated marketing communications program based on our research findings and recommendations.

How can we leverage delivery system technology to increase productivity, reduce costs, and increase market share?

Channel / Component Allocation

Find the optimal mix of channel and delivery points.
We'll determine the right number of delivery points, the right locations, and the attended/self-service components for any given market.

Transform networks.
We'll plan and oversee the implementation of our recommendations, including design work, merchandising planning, construction, and customer communications.

How is our member base migrating from traditional branch locations to self-service channels, and how does their demand for self-service impact our strategy?

Migration Planning

Develop plans for member migration.
We'll analyze member databases and transaction data to develop a self-service migration strategy that includes pricing, channels and components, and communications strategy.

Find the optimal mix of channel and delivery points.
We'll determine the right number of delivery points, the right locations, and the attended/self-service components for any given market.

What is the optimal strategy to integrate acquired branches and channels into our network?

Merger / Acquisition Support

Identify merger and acquisition targets.
' We'll assess the marketing value of competing retail networks, develop consolidation strategies, and determine their financial impact.

Which competitive networks or delivery points should we consider as acquisition targets?

Merger / Acquisition Support

Identify merger and acquisition targets.
We'll assess the marketing value of competing retail networks, develop consolidation strategies, and determine their financial impact.

Copyright © 2008 - Credit Union National Association, Inc.